1:1 Consultation
Advising
Interim/Fractional
How I Can Help You
I can work with you in different ways to help you create sustainable, defensible growth for your business.
My primary engagement model is advising around all things PLG, product and growth, but I am also occasionally available for interim or fractional product growth leadership roles.
I focus on working with founders and leaders at B2B companies who serve developers or other technical audiences, have strong product-market fit (PMF) and are looking to scale and create more efficient go-to-market via product-led growth (PLG) and product-led sales (PLS) motions.
Ben's guidance was THE key to setting up our Growth Program for success.
He's the undisputed thought leader on Product Led Growth; working with him has been a privilege.
Beyond Identity
Ben's deep understanding of PLG dynamics is remarkable.
He's an invaluable asset to advise and work with any organization trying to accelerate their Product Growth efforts!
QuotaPath
Ben's broad and deep insights helped significantly accelerate our PLG initiative.
He rapidly up-levelled our team on a range of topics from structuring growth pods, all the way to GTM strategy with pricing & packaging and integrating PLG/PLS into our wider sales motion.
Panaseer
Ben played a pivotal role in shaping our Product-Led Growth strategy.
His ability to quickly understand our business model and provide actionable feedback was remarkable.
Flowcode
We've made more progress in predictably improving this area of our business than we ever have before.
Every week, I am surprised by the number of learnings I gain and mistakes I avoid thanks to our sessions.
Neptune
Ben's guidance was THE key to setting up our Growth Program for success.
He's the undisputed thought leader on Product Led Growth; working with him has been a privilege.
Beyond Identity
Ben's deep understanding of PLG dynamics is remarkable.
He's an invaluable asset to advise and work with any organization trying to accelerate their Product Growth efforts!
QuotaPath
Ben's broad and deep insights helped significantly accelerate our PLG initiative.
He rapidly up-levelled our team on a range of topics from structuring growth pods, all the way to GTM strategy with pricing & packaging and integrating PLG/PLS into our wider sales motion.
Panaseer
Ben played a pivotal role in shaping our Product-Led Growth strategy.
His ability to quickly understand our business model and provide actionable feedback was remarkable.
Flowcode
We've made more progress in predictably improving this area of our business than we ever have before.
Every week, I am surprised by the number of learnings I gain and mistakes I avoid thanks to our sessions.
neptune.ai
Ben's guidance was THE key to setting up our Growth Program for success.
He's the undisputed thought leader on Product Led Growth; working with him has been a privilege.
Beyond Identity
Ben's deep understanding of PLG dynamics is remarkable.
He's an invaluable asset to advise and work with any organization trying to accelerate their Product Growth efforts!
QuotaPath
Ben's broad and deep insights helped significantly accelerate our PLG initiative.
He rapidly up-levelled our team on a range of topics from structuring growth pods, all the way to GTM strategy with pricing & packaging and integrating PLG/PLS into our wider sales motion.
Panaseer
Ben played a pivotal role in shaping our Product-Led Growth strategy.
His ability to quickly understand our business model and provide actionable feedback was remarkable.
Flowcode
We've made more progress in predictably improving this area of our business than we ever have before.
Every week, I am surprised by the number of learnings I gain and mistakes I avoid thanks to our sessions.
Neptune
My expertise and experience over the years implementing PLG across acquisition, retention and monetisation levers at companies serving developers or other technical audiences allows me to help you with...
Retention
Defining and improving activation and engagement as inputs to better retention
Product-Led Growth
Layering on a PLG motion to bring GTM efficiency to existing sales-led business
Product-Led Sales
Establishing and scaling Product-Led Sales (PLS) to increase close rates and ACVs
User Onboarding
Creating effective user onboarding to minimise time-to-value
Product & Growth Strategy
Developing growth and/or product strategy
Growth Loops
Identifying, documenting, standing up and quantifying growth loops
Growth Models
Building qualitative and quantitative growth models
Leadership
Developing improved product and growth leadership muscle
Growth Teams
Starting and scaling growth teams
Growth Process
Designing and implementing growth process
Data & Analytics
Implementing appropriate data and analytics infrastructure
Experimentation
Establishing experimentation (A/B, multivariate) programs
Tools
Selecting and implementing effective product & growth platforms & tools
PM Process
Implementing product management process and best practice
Product & Growth Culture
Cultivating and coaching high-performing teams
Level up your product-led business.
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